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Marketing & PR

Why choose us?

To ensure your live event stream reaches a global audience, On Air’s marketing team strives to understand where your fans are, what content they want to see, and how to keep them engaged.  

On Air provides cross-platform, digital-led campaigns tailored to your specific event and the people involved. Whether concerts, documentaries, or other forms of live entertainment, we’ll also create the perfect social media engagement plan, captivating artwork, content cutdowns, and compelling copy.  

Bespoke Marketing

We believe an A-star product deserves recognition. That’s why we’re here to handle the entire marketing process, from the live stream announcement to evergreen on demand campaigns. On Air’s services include:  

  • Digital Campaign Management: Streamlined workflow for efficiency and seamless collaboration. 

  • Innovative Social Media: Forward-thinking strategies and execution to captivate viewers and boost reach. 

  • Creative Promotional Content: Crafting eye-catching graphics, tailored trailers, teasers, and channel-specific cutdowns to capture and excite your audience.  

  • Data-Driven Advertising: Targeted campaigns leveraging social media, native platforms, and search advertising to maximise impact and generate sales.  

  • CRM Campaigns: Engaging artist and promoter databases with compelling messaging to boost awareness and loyalty. 

  • Exclusive Promotions: Early bird offers and fanbase exclusives to generate buzz and reward dedicated audiences. 

  • On-Site Engagement: Active participation in hybrid events, encouraging interaction between artists, management, and fans for a memorable experience.  

  • PR Outreach: Targeted promotion to relevant news outlets, ensuring your content gets the spotlight it deserves.  

Innovative Marketing Section Image

Artist Focused Approach

The artist and their event are always at the heart of our marketing plans. We’ll guide you and your team throughout the promotion to achieve successful results (and a boatload of fans!). 

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Next Level Campaigns

On Air’s marketing team is Meta Certified, bringing expert knowledge and cutting-edge strategies across Facebook, Instagram, and the entire Meta ecosystem!

Equipped with the latest tools and best practices, we create impactful campaigns that cut through the noise and truly resonate with your audience.

Two Meta certification badges: "Certified Digital Marketing Associate" in teal and "Certified Media Planning Professional" in blue.

Get in Touch

To learn more about our marketing services, please contact sales@onair.events. 

Our Services

Our expert team offers everything from pre-production to post-production, including on-site management, product distribution and delivery, marketing, and PR, to ensure you experience the smoothest streaming journey possible.

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Concert production services

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